Well, of course we are seeing red – with Valentines all around us! What an amazing colour – full of so much meaning and symbolism – from fire, blood and danger to passion, warmth, spice, energy, and prosperity. In some cultures it’s the colour of good fortune (red envelopes, red doors). For some, it’s iconic (red carpet, red phone box, red barn). For some, it’s a warning (red alert, red flag). It can slow us down (red light, red tape) or it can lift us up (red sky, red cross, red rose). It’s a reminder of the power of colour and that it has the potential to convey quite a lot when you dress yourself … or your brand in it.
