Penned by pop songwriter Leslie Pearl in 1984, ‘The Best Part Of Wakin’ Up Is Folgers In Your Cup’ jingle still sits at the center of the brand’s advertising. In fact the coffee brand is so committed to this famous ditty, it invites consumers to have a go at their own interpretation of it in the annual Folgers Jingle Contest. Whilst it’s not yet ranked amongst the ‘Top 10 ad jingles of all time’, at least it’s still running whilst those who made the list are resting somewhere in their company’s archives.
